Tutorial: Create an AI Agent with Make.com Maia in Natural Language (2026)

Make.com Maia: Automation Through Conversation

In 2026, Make.com made a bold bet: make automation accessible to anyone, without technical skills, through Maia — its AI assistant integrated into the Scenario Builder.

The principle: you describe in natural language what you want to automate. Maia generates the complete scenario, which you just need to validate and configure.

In this tutorial, we'll create an agent that:

1. Monitors new leads in a Google Form
2. Enriches data with LinkedIn information
3. Sends a personalized email from Gmail
4. Creates a record in Notion

Duration: 20 minutes. A free Make.com account is enough to start.

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Prerequisites

• A Make.com account (free or paid)
• An active Google Form with at least one "email" field
• A Notion account with a "Leads" database
• Access to a Gmail account

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Step 1: Open Maia in Make.com

1. Log in to make.com
2. Click "Create a new scenario"
3. Instead of the usual empty canvas, click "Ask Maia" (bottom right button, ✨ icon)

The Maia window opens. You're ready.

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Step 2: Describe Your Agent in Natural Language

In the Maia window, type:

"When someone fills my Google Form 'Commercial Contact', get their email, enrich with Apollo.io to get their title and company, send them a personalized welcome email from Gmail, and create a record in my Notion 'Leads CRM' database."

Maia analyzes your description and generates a scenario with 5 pre-connected modules. Generation time: 8-12 seconds.

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Step 3: Validate and Configure Connections

Maia created the structure, but needs your authentications. For each module, click "Connect":

Module 1 — Google Forms (Trigger)

Connection: Your Google account
Form ID: Select your form from the list
Trigger: "New Response"

Module 2 — Apollo.io (Enrichment)

Connection: Apollo API Key (free up to 50 req/month)
Parameter: Email = {{1.Email}}  ← variable auto-mapped by Maia

Module 3 — Gmail (Email)

Connection: Your Gmail account
To: {{1.Email}}
Subject: "Welcome {{2.name}} — we received your request"
Body: Personalized with Apollo data

Module 4 — Notion (Database)

Connection: Your Notion workspace
Database: Leads CRM
Mapping:
  Name → {{2.name}}
  Email → {{1.Email}}
  Company → {{2.organization.name}}
  Title → {{2.title}}
  Date → {{now}}

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Step 4: Test the Scenario

1. Click "Run once" (play button)
2. Fill your Google Form with a test email address
3. In Make, watch the green bubbles light up module by module
4. Check your Gmail inbox and Notion database

If everything is green: congratulations, your agent is alive.

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Step 5: Activate and Schedule

1. Click the "Scheduling" toggle (top left)
2. Choose "Every 15 minutes" for near-real-time triggering
3. Click "Save" then "Activate"

Your agent now runs autonomously. Each new lead is processed in less than 15 minutes.

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Maia's New Multimodal Capabilities in 2026

What distinguishes Maia 2026 from previous no-code assistants:

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Cost and Limits

Make.com's Free plan offers 1,000 operations/month. For this scenario (4 modules × number of leads), you stay free up to ~250 leads/month.

Beyond that, the Core plan at $10/month offers 10,000 operations.

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Conclusion

Make.com's Maia represents a genuine qualitative leap in automation accessibility. In 20 minutes, without a single line of code, you've created a lead processing agent that would work full-time.

Need more complex automations — multi-agents, sensitive data, custom integrations? The BOVO Digital team builds n8n and Make architectures on demand. Free quote in 24 hours.